IFA for OTT platforms

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The IAB TechLab “Guidelines for Identifier for Advertising (IFA) on OTT platforms” includes a list of platforms that support an IFA. This page is intended to be a more up-to-date version of that list. Suggestions for additional listings can be emailed to video@iabtechlab.com and will be added here after discussion with the OTT Technical Working Group.

Current IFA support on various platforms
Bread & Butter Pie